Strap yourselves in for Buddh International Circuit: A Race Against Time

PRESS RELEASE

National Geographic Channel, in association with Jaypee Sports, unveils a one-hour special documentary on India’s first ever Formula 1 racetrack

 

New Delhi, October 15, 2013: Just a couple of weeks shy of the 3^rd installment of the Indian Grand Prix, National Geographic Channel (NGC), in association with Jaypee Sports International Limited, unveiled their one-hour special documentary titled ‘Buddh International Circuit: A Race Against Time’. The documentary was launched at a special media screening held today at the iconic racetrack. Present at the event were Mr. Sameer Gaur, MD & CEO, Jaypee Sports International Limited, Ms. Debarpita Banerjee, VP - Marketing, NGC Network and Fox International Channels, and India’s first Formula 1 driver Narain Karthikeyan. The documentary will be aired on 25^th of October at 8 p.m. on NGC.

NGC is India’s leading infotainment channel known for its innovative content and programming. With this special documentary, NGC takes a look back at a crew of around 8000 people, as they battled adverse natural forces, strong winds, dust storms, heavy rains, and extreme heat, to make the daunting and inflexible deadline of building India’s first ever Formula 1 racetrack - The Buddh International Circuit.

Speaking at the event, Mr. Sameer Gaur, MD & CEO, Jaypee Sports International Limited, said, “The Buddh International Circuit brings pride to our nation as it has helped India make its mark on the global racing scene. While racing enthusiasts have been partaking of the thrill of F1 for 2 seasons now, very few have been privy to the hard work and dedication that have gone into the making of this sporting extravaganza. We are extremely happy to associate with NGC to put together this special documentary and are sure that F1 fans as well as NGC viewers will enjoy it.”

Ms. Debarpita Banerjee, VP – Marketing, NGC Network and Fox International Channels, said, “It has been our endeavor at NGC to entertain as well as inform, through our key franchises. In some, we showcase some of the best mega-structures of the world, taking the viewers, not just into the splendor but also the challenges of putting together such a mammoth project. The Buddh International Circuit stands as a symbol of one of the most awe inspiring Indian infrastructure projects in recent history. Against the backdrop of the upcoming Formula 1 season, documenting the resurrection of this world class racetrack has been a privilege for us. In sync with our brand philosophy 'Unlock', here is yet another special that will open up a lot of aspects about a subject India is getting increasingly passionate about. The ‘Buddh International Circuit: A Race Against Time’ documentary in association with Jaypee Sports, allows us to showcase the making of India's first ever formula 1 racetrack. And it has been one thrilling ride!”

Celebrated Formula 1 driver Narain Karthikeyan added, “The Indian audience over the past decade has started widening their horizons of interest and have accepted Formula one racing as one of the most exciting sports. They want to know more, witness more and engage better with the sport. Nat Geo's documentary will help fans better appreciate the massive efforts and resources put in creating one of the best racing circuits in the world.'”

While the frenzy surrounding the Indian Grand prix is already palpable, ‘Buddh International Circuit: A Race Against Time’ is all set to take Indian viewers on a rollercoaster of a ride. So strap yourselves in on the 25^th of October at 8 p.m., while you witness the making of India’s first F1 racetrack.

About National Geographic Channel India

National Geographic Channel India launched on July 1st, 1998. Its programming covers adventure and exploration, natural history, science, wildlife and people of the world. The National Geographic Channel on an average gets over 68 million viewers a month. 

About National Geographic Channels International

National Geographic Channels International (NGCI) inspires viewers through its smart, innovative programming that questions what we know, how we view the world and what drives us forward.  A business enterprise owned by National Geographic Ventures and FOX Entertainment Group, NGCI contributes to the National Geographic Society's commitment to exploration, conservation and education through its six channels: National Geographic Channel, National Geographic Channel HD, Nat Geo Wild, Nat Geo Wild HD, Nat Geo Adventure and Nat Geo Music.

Globally, National Geographic Channel (including NGC U.S., which is a joint venture of NGV and Fox Cable Networks Group) is available in more than 440 million homes in 171 countries and 38 languages.